Fiero Tequila Serrano gains its lively flavor from Serrano peppers grown and cultivated at their peak ripeness from farmer's markets in Jalisco, Mexico. With a bold taste, this tequila is ideal for adding a fiery kick to your favorite margarita mix, making it a must-try for spice enthusiasts. Savor the crisp, fresh taste of Serrano in every sip.den taste.